Viral Marketing

Viral marketing is a sales technique that involves organic or word-of-mouth information about a product or service to spread at an ever-increasing rate. The internet and the advent of social media have greatly increased the number of viral messages in the form of memes, shares, likes, and forwards. The most widespread example in recent times is the creation of emotional, surprising, funny. Marketing is considered “viral” when it reaches the point where it's being shared by the public at large rather than just its target audience. Viral marketing refers to word of mouth or "buzz" created by a marketing campaign, and a viral marketing business model is one in which a business spreads using viral marketing techniques. Used correctly, a viral marketing business model can reach far more customers than a typical marketing campaign. Viral marketing is exactly what it sounds like marketing that spreads like a virus. This simple approach can help in creating a lot of positive impact during promotional product launches or campaigns.